The College of New Jersey

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Lorraine Allen

Regional Director, NJSBDC
at The College of New Jersey
ph: 609-771-2947
fax: 609-637-5217

Read Lorraine’s Biography

  • 8 years Regional Director NJSBDC at The College of New Jersey
  • 7 years Assistant Director NJSBDC at Mercer County Community College
  • 4 years Procurement Specialist/Hearing Officer, NJ Commerce and Economic Growth Commission
  • Originated Trenton Small Business Week, 1994
  • Specializes in government procurement, business strategies, marketing and general counsel
  • Board Member, Loan Committee Member, Regional Business Assistance Corporation
  • Co-sponsor and committee member, Trenton Small Business Week, Middlesex Business Week
  • Co-founder business skills education, Mercer Regional Chamber of Commerce Chamber Business Institute
  • Co-founder, business strategic assistance counsel, Mercer Regional Chamber of Commerce Chamber Technical Assistance Center
  • Advisory Board, Trenton Mayor’s Office of Employment and Training

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Steve Applebaum

Applebaum Professional Services
Marlton, NJ
ph: 856-797-9111
fax: 856-797-9222

Read Steve’s Biography

  • Owner, Applebaum Professional Services, Public Accounting Firm
  • Fiscal oversight of Federal and State grant funded program at State University
  • Secretary/Treasurer & Trustee, County Workforce Investment Board
  • Co-Director of Entrepreneurial Center at State University
  • Assisted in proposal to attain grant for Entrepreneurial Center at State University
  • Developed and taught courses for SBDC, State University Cooperative Extension and State University Entrepreneurial Center
  • Six time presenter at National Conference, Small Business Development Centers
  • Served on various committees for State University, State CPA Society
  • Appeared on National News segment (CNBC) for small business start-up

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Roger Cohen

Cohen International
Nyack, NY
ph: 845-358-8936
fax: 845-358-8937

Read Roger’s Biography

  • President, Cohen International, specializes in business development among international companies, small business start-ups, and market research and competitive analysis
  • Studied planning and policy development at Cornell University
  • Certified Master of International Business from University of Tokyo
  • Executive Business Management Certificate from New York University
  • Member of New Jersey District Export Council of the US Department of Commerce, Board of Directors of NEXCO, the NJ Small Business Development Center’s Statewide Advisory Board, chaired in 2001

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Charles Evans

Director Business Development
Corporate Turnaround
ph: 800-411-1113 x4047
fax: 609-637-5217

Read Charles’ Biography

  • For over 8 years, Charles has helped thousands of SBDC clients and counselors across the country understand and mange business debts, including equipment leases, SBA and Bank loans and Vendors.
  • Charles is director of Business Development for Corporate Turnaround [CT]. CT has developed a group of services to help smaller businesses succeed. They analyze each client’s financial condition and offer appropriate solutions and recommendations depending on their unique situation.
  • Corporate Turnaround has helped over 10,000 businesses restructure terms and address their creditors.

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Carla Fallone

Fallone Business Resources
Bridgewater, NJ
ph: 908-625-0948

Read Carla’s Biography

  • Rider University, M.B.A.
  • Entrepreneur 23 years, 4th generation
  • Designed, developed and expanded her own successful food services corporation
  • Successfully launched new product lines to retail, restaurants, caterers and Fortune 500 corporations
  • Developed international specific business plans designed to teach and expand small business development
  • Counsels entrepreneurs internationally
  • Teleconferenced with 70 Chilean female business owners at the University of Arapaca, Arica, Chile
  • Conducts entrepreneurial training for the State of New Jersey
  • Adjunct professor at The College of New Jersey, School of Business Management
  • Counsels entrepreneurs, small businesses and authors course materials ranging from business theory to financial software

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Patrick Guidotti

PJG Consulting
Robbinsville, NJ
fax: 609-426-1965

Read Patrick’s Biography

  • 35 years, numerous management positions with New Jersey State government
  • At Division of Building & Construction, lead member of survey crew with the Civil Engineering Section & Manager of the Contractors Prequalification Office
  • NJ Department of Commerce, Small Business Office, Director small, women and minority set-aside and certification program
  • Business development and assistance firm specializing in government procurement and construction contracting
  • Advocate of NJSBDC as workshop presenter & one-on-one counseling

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Sunny Kancherla

Garden State Apartments
Newark, NJ
ph: 973-954-2787
fax: 973-215-2450

Read Sunny’s Biography

  • M.B.A., founder and consultant for the NJ Apartment MLS-; the award-winning internet resource helping thousands of people find NJ apartments every year
  • Consults to startup and growth companies to help them optimize their internet presence and use of resources
  • Received the NJ Small Business Success Award
  • Featured in NJ Biz Magazine‘s Entrepreneur 101 for entrepreneurial innovation
  • Published in NJ Biz Magazine, The Star Ledger, The Bergen Record, Mid-Atlantic Real Estate Journal, Property Owner’s News & Views, Apartment Industry Magazine, and more
  • Feature speaker for US Small Business Administration, Middlesex Regional Chamber of Commerce, The College of New Jersey, New Jersey Institute of Technology, Rutgers University, Property Owners Association, NJ Real Estate Club, and
  • Boston College B.S. in General Management (Information Systems and Marketing), Rutgers University General Management (Real Estate and Marketing) MBA. Mr. Kancherla has served as a Commercial Real Estate Banker with Wachovia Bank, Professional Real Estate Broker, and Property Manager
  • Consults on marketing strategy, website building, online advertising & optimization, real estate investment, and management

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Michael S. Pucciarelli, CPA, CVA

Hill, Barth & King, LLC
Lawrenceville, NJ
ph: 609-883-9000
fax: 609-883-9008

Read Michael’s Biography

  • Michael S. Pucciarelli is a Principal in the Lawrenceville, NJ office of HbK. He started his career with a local firm in his hometown of Ocean County, NJ. After gaining valuable experience with a large regional firm, Mike opened his own private practice. In 1999 he and James Bartolomei, CPA merged their firms to form Bartolomei Pucciarelli, LLC.

    Mike is certified with the national Association of Certified Valuators and Analysts (NACVA) and has also earned the Certified Valuation Analyst (CVA) qualification. The CVA designation is an indication to the business, professional and legal communities that recipients have met NACVA’s rigorous standards of professionalism, expertise, objectivity and integrity in the field of business valuation, financial consulting and related consulting disciplines.

    Mike heads the HbK NJ office’s innovative Business Development department. It was established to provide companies with guidance on how to best operate and grow their businesses in alignment with developed strategic goals. Mike has been assisting businesses and not-for-profit organizations for more than 30 years with their accounting, auditing, tax and consulting needs. He also performs peer reviews of accounting firms to evaluate their compliance with the professional standards set forth by the American Institute of Certified Public Accountants.

    Mike is a veteran business advisor and a seasoned public speaker. He runs a monthly “Businesses Getting Results” executive round table program that has grown steadily since its inception in 2002. The topics and demand for his presentations have grown considerably in recent years. Mike also delivers many of training programs and seminars that HbK provides for business owners and their team members.

  • Education
    • BS degree in Accounting from Montclair State University, 1981

    • Professional Licenses: Certified Public Accountant in the states of New Jersey and New York Professional Credential, Certified Valuation Analyst (CVA)
  • Professional/Civic Organizations
    • Member, American Institute of Certified Public Accountants (AICPA)

    • Member, New Jersey Society of Certified Public Accountants (NJSCPA)

    • Member, National Association of Certified Valuators and Analysts

    • Member, Board of Directors for the Burlington County Chamber of Commerce

    • Treasurer, Burlington County Chamber of Commerce

    • Former Chairman of the Finance Council, St. Gregory the Great Roman Catholic Church in Hamilton Square, New Jersey (17 years)

    • MIDJersey Chamber of Commerce, Committee Member, Lawrence Twp. Chapter

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Reina Valenzuela

Starfish*Global, LLC
Fair Lawn, NJ
ph: 609-437-3357

Read Reina’s Biography

  • CEO of Starfish*Global, LLC, a management consulting firm for small minority-owned businesses experiencing growing pains
  • Coaches professionals and entrepreneurs on how to start, manage, and expand their presence on main street, global markets, and the worldwide web
  • Organizes and presents workshops and seminars in Spanish/English to help Latinos use technology for professional growth and business development
  • Consultora del Centro de Desarrollo para la Pequeña Empresa – NJ SBDC Business Consultant catering to Hispanic businesses in Mercer County
  • Awarded MBA in Global Management from Kean University

  • Featured entrepreneur in article by Soledad O’brien on CNN.COMIn America Blog and Latina Magazine 2011/2012
  • Board Member of Latinos in Social Media (LATISM), the largest organization of Latino professionals engaged in social media
  • Social and business entrepreneur passionate about community building online and on the ground

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Larry Wolfert

On Demand CFO, LLC
East Brunswick, NJ
ph: 732-213-5728

Read Larry’s Biography

  • Larry Wolfert, President of On Demand CFO, LLC
  • As a Financial/business consultant, Larry can offer his financial advice to enhance your business decisions. He can convert your company’s raw data into actionable information and then work with you to design and implement programs that will improve results based upon your unique situation.
  • He can provide real world nuts-and-bolts advice, based upon over 40 years of hands-on experience gained in a variety of industries including luxury goods, wholesale and retail, consumer goods manufacturing and distribution, pharmaceuticals, chemicals, medical products and more.
  • Larry specializes in analytics, both in developing financial forecasts that have been used to raise capital and support business plans and in analyzing where the company is making money and where resources are used on non-value added segments via product line and customer profitability analyses.
  • He will help you truly understand the implications of various business decisions. He also has extensive experience in contractual negotiations, addressing the business issues by building flexibility into key provisions so companies can more successfully weather changing economic climates.

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